A news alert is a notification sent to a user when content changes online. You can set up alerts for any keyword or topic and select the type of results you want to receive, such as news articles, blogs, or scientific research. You can also choose to receive the alert as a mobile push notification or not. This is a great way to monitor breaking news or stay up to date on important information about your business such as customer feedback.
Unlike press releases, which provide a full story, media alerts are short attention-grabbing notices. They should be concise, and include all the important details about your event, including answers to the 5 Ws and H (who, what, when, where, and why). Incorporate compelling quotes from people involved in the story or from industry experts. This will help your media alert stand out from the competition and build credibility with journalists.
Breaking News Alert
In the past year and a half there has been a lot of breaking news worthy moments such as natural disasters, a presidential election, and Covid 19. Keeping your audience up to date on these important happenings is crucial for your business. A breaking news alert sent as a mobile push notification is the most effective and quickest way to reach your audience.
Make sure to include all relevant contact information, such as names, phone numbers, and e-mail addresses. Reporters will often follow up on alerts and releases, so providing a go-to contact can be a big help.